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As a content creator, I have had the opportunity to work with brands like Popchew, Photon, and Loyalty Clubs USA, in which I helped drive engagement and build strong online presences through creative, effective content. I've consistently delivered results and contributed to the success of these companies by growing their follower base and increasing brand visibility.
Popchew
I worked with Popchew as the brand's Lead Content Creator and Social Media Manager. My main focus was promoting Popchew's goal of changing the game in the food industry. I used trends and favorable social media practices to tailor the message to the correct audience. I also was driven to spread the word to the a variety of people of all ages and genders. I quickly gained over 20,000 followers across TikTok, YouTube, and Instagram in just two months on the Popchew instagram. I maintained a consistent content schedule, sent out blast emails and texts, provided art work and graphics, wrote, filmed, edited and posted every piece of content and interacted with comments and direct messages to keep the audience engaged.
Photon
At Photon, I collaborated with Fortune 500 companies, creating content for both their brands and Photon itself. I produced and edited a wide range of videos that were distributed across various platforms, which required versatility to adapt to different content styles. I have created videos "on the fly" during live events, taking clips during a live stream, editing, reviewing with a team, then posting in real time to keep up with the content being shown at the event. My work consistently demonstrated my creative expertise and capacity to deliver high-quality content in diverse formats under the pressure of time.



Loyalty Clubs USA
I've served as the Social Media Manager & Content Creator at Loyalty Clubs USA, overseeing the Mila Collective account—a brand focused on giving away luxury items to people who otherwise couldn't afford them. I managed their Instagram, TikTok, YouTube, and Facebook. I developed content strategies, generated ideas, scheduled posts, noted analytics, directed, filmed, edited, and posted all their content. In just three weeks, my efforts grew the brand by 2,000+ followers. Beyond content creation, I coordinated marketing efforts across teams, including graphic designers, talent, and editors, ensuring cohesive and effective campaigns.



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